The 2018 Fall collection is a celebration of the best of Polo—of the quality, heritage, and style that made it the quintessential American lifestyle brand. The mood is youthful with a duality at the heart of the season—a balance between tradition and rule breaking. The men’s assortment welcomes the return of the cricket sweater, letterman jacket, and field jacket with a mash-up of patches and trims. For women, an array of pins and patches elevate sweaters and cardigans for looks that work both at the office and on the weekend. For children, the next generation of sporty smart children’s arrivals showcases its Polo pride.
Fall 2018 begins with earthy ikat and wood-block prints on boho silhouettes. Florals are grounded in a deep navy base, making them easy to wear alone in the warmer months and layered when the air turns crisp. At once sophisticated and youthful, crest patches, beaded logos, and embroidered monograms give a hint of shine to our most-loved wardrobe staples. Elsewhere, heritage patterns add an artful touch to everything from sweaters to lightweight cardigans. Among the highlighted looks is a classic cape that can be layered over everything from denim to tailoring. The emphasis is on versatile pieces designed to transcend seasons and occasions.
To celebrate our 50th anniversary, we pay homage to Ralph Lauren’s rich design history. Varsity motifs, surplus-inspired outerwear, and novelty sweaters take center stage. The iconic letterman jacket is reinterpreted, for example, with a chenille “P” patch for “Polo” and a “67” in reference to the year the company was founded. A tonal blue color palette, with hits of grey and charcoal, reinforces the metropolitan sensibility, while weatherproof outerwear evokes a town-and-country aesthetic that Polo does so well. A quilted vest, for example, is styled with casual shirting and denim for a visual play on texture.
With the children heading off to school, the latest collection boasts winning pieces they can wear in the classroom and on the playground. Graphic tees and joggers are just the favorites they’ll be reaching for pickup games and more. For a fresh twist on a classic, the mesh Polo shirt features our signature logo and varsity-inspired patches. Girls are sure to love the athletic-inspired leggings with a back-to-school vibe, while boys are guaranteed to up their cool-kid quotient with field jackets.